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Subscribe and share. Read next. What to add cybersecurity expertise to your boardroom. What questions managers should be asking about AI models and data sets. Are ubiquitous stores the new face of retail? What are the opportunities hidden in the paradox that link corporate sustainability to business profits? According to our annual Global Sustainability Executive Survey, an important factor is business model innovation. Managers who believe that their company's sustainability activities increase company profits are more than twice as likely as other managers to believe that sustainability will lead their organization to change its business model.
See The Importance of Business Model Innovation. Sustainability stories from leading industrial packaging manufacturers illustrate the importance of business model innovation along with several other key findings from our survey. is the Chief Sustainability Officer, a 2018-year-old global industrial packaging company headquartered in Columbus, Ohio, with annual net sales of $1 billion. said there are four keys to the company's sustainability agenda, which Job Function Email List has become the company's overall business operations and strategy. One is top management’s focus on sustainable development. One of the reasons sustainability works at Greif is the high level, strong commitment to execution, Griffin said. Unlike many chief sustainability officers, Griffin reports directly to the CEO and is a member of the company's executive strategy team.

Another key to a sustainable approach is collaboration. Over the past three years, Greif has worked more with clients and NGOs on sustainability-related issues. These collaborations not only help companies establish sustainability-related goals, such as reducing greenhouse gas emissions, but also provide new opportunities for customer engagement and development of new corporate capabilities. Cooperation with customers is closely linked to the third element of Greif’s sustainability plan: business model innovation. For example, work with a client to analyze the life cycles of several of their products. The collaboration identified new business opportunities related to the repair and life extension.
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