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Table of contents of this article What is a display? What is the difference between display ads and listing ads? Where ads appear Target group Advertisement format cost per click retargeting What should I be careful about when distributing display ads? From SEO measures and content marketing to web production and web marketing. Please feel free to contact us. Please contact us for a free consultation or inquiry . What is a display? Display related to web marketing refers to display advertisements, which are advertisements displayed in text or banner format on websites or apps. Image ads, video ads, text ads, etc. that are displayed in advertising spaces on websites are display ads, and are sometimes called banner ads.

From SEO measures and content marketing to cell phone numbers list web production and web marketing. Please feel free to contact us. Please contact us for a free consultation or inquiry . What is the difference between display ads and listing ads? Display ads and listing ads are often compared, but many people may not understand the differences between them. So, let's explain the difference between display ads and listing ads. Where ads appear Listing advertisements, also known as search-linked advertisements, are advertisements that are displayed at the top or bottom of the search screen according to the keywords searched by users. However, display ads are ads that are displayed in ad space on various sites and apps.



Therefore, depending on the distribution method, it is possible to display advertisements to a large number of users in a short period of time. Target group Listing ads are ads that are displayed on the search screen, so they are delivered to users whose concerns and needs are clear. However, with display advertising, you can approach users who have concerns and needs but are not yet aware of them, or users who are interested but do not know about your company's products or services. Advertisement format Listing ads approach users with titles and ad text, but display ads approach users visually by skillfully combining images, videos, and text. You can increase the effectiveness of your ads by creating attractive ads that people want to click on.