Google Ads is an advertising service

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You can mainly place ads on Google search results, Gmail, YouTube, etc.Another strength of Google's display ads is that they can be placed on YouTube, which has a huge number of PVs. It has a wide range of targeting functions, so it is a medium that makes it easy to fulfill the wishes of ``distributing advertisements to these kinds of people.''Types and characteristics of targeting possible with display advertisingWe will introduce the main types of targeting that can be used with display ads, divided into Google display ads and Yahoo! display ads.


Google display ad targetingThe following table summarizes the types phone number list of targeting for Google Display Ads.kinds        FeaturesRemarketing        You can deliver ads to people who have visited your site or app.Related keywords/topics        You can place ads on sites related to the keywords and topics you set.interest You can place ads to a group of users who are interested in a certain product or service.User attributes        You can post ads by specifying attributes such as gender and age.placement You can place ads by specifying specific sites, apps, ad space locations, etc.Yahoo! Display ad targetingWe have summarized the types of targeting for Yahoo! Display Ads in a table.kinds Featuresretargeting.



You can deliver ads to people who have visited your site or app.search keyword targeting        You can display ads to users who have searched for specific keywords in the past.device targeting        Ads can be posted by device such as smartphones and computers, andby the OS used.Placement targeting        You can place ads by specifying the display surface of your site or app.Demographic targeting        You can post ads by specifying gender, age, etc.Geographic targeting        You can place ads by specifying the area where users are viewing the site.Day/time targeting        You can run ads on specific days and times of the week.