Each network has a different mission

MimJannat809

Liike having a bad airport in aviation. If you try to land a jetliner at a rural airport, the runway will not be enough, it will eat up the runway and there will come a point where either it picks up speed again to take off again or it eats up the runway and crashes... well, it does. The same thing happens with a bad place. If you want to attract a quality prospect from Google or social networks, and you land them on a bad site, they can crash... they will not convert. They will become disenchanted and leave the site immediately. That is, once it sees that the place is bad, it accelerates again.

That is why, if you want a quality prospect, one of the elements is a good website . A bad website causes a failed landing In aviation, a failed landing is called that attempt to approach the runway that has to be aborted and that scares us enormously when, as passengers, we feel that Digital Marketing Service when the flight was about to end, the pilot accelerates and takes off again. . Well, in digital marketing the name fits perfectly. It is when the prospect arrived at the site, had the first impression of it, did not feel friendly and simply clicked back on the browser, left the site and returned to the search engine.



That is why we insist so much that at the center of the digital marketing strategy is a good site. Since that is where prospects land. A good website should hook and capture the prospect who has already reached it. That is, it must be a landing strip where the prospect can land correctly. If the site is bad, even if the campaigns are good and attract people, prospects will come to the site and leave without converting. It's a shame to hear entrepreneurs bragging because they got a place very cheap or free. Likewise, it is incorrect that the website is made by the systems area.