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Email your subscribers with offers on their birthday, anniversary, and even their subscriber date anniversary. Overdo your content: Keep your email copy short and sweet. Write simple copy for different subscriber groups and only send information relevant to each group. Hassle unsubscribers: Once someone has unsubscribed from your list, it’s time to leave them alone.
You’ll be better off investing your marketing efforts in customer USA Email List loyalty. Forget to integrate your email provider with other data tools: The more data you can collect on your customers, the more opportunities you’ll have to personalize your content and create awesome customer journeys. Wear out your customers: Email fatigue is real, and you don’t want to be the brand guilty of showing up in the inbox too often.

Pay attention to your email provider analytics to see how your customers are responding to your outreach efforts. Set it and forget it: With automation, it’s tempting to never revisit your campaign triggers. Remember to look at your data and consider ways to review and improve your automation strategy. Wrap up Short, sweet, and to the point.
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